What you see: 

• Template name, body text, placeholders. 
• Status (Pending, Approved). 

Why it matters: 

• Templates standardize outbound messages and meet channel rules. 

What you need before this step: 

• For WhatsApp: Meta approval.
• For Email: Approved sender domain.     

Outcome after action: 

• Approved templates reusable across campaigns. 

Best practice: 

• Use placeholders for personalization (e.g., {{FirstName}}). 
• Keep templates concise and professional.